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Student clubs & initiatives
Led design and growth marketing in TUM student clubs and ran UX workshops for TEG.
- TUM.ai: Marketing Master for 4+ semesters, including a corporate identity redesign
- The Entrepreneurial Group (TEG): organized the TEG Innovation Ecosystem and ran Figma and lean UX workshops
- Led end-to-end UI/UX design and growth marketing to scale club reach
- Balanced software engineering, research and web development for TUM entrepreneurship platforms